NÉVA
NÉVA is a minimalist skincare concept inspired by coastal elements and natural textures. The brand identity focuses on calmness, clarity and understated luxury, expressed through refined typography and a soft, natural colour palette.
The goal of the identity was to create a brand that feels modern, trustworthy and quietly premium while remaining soft and approachable.
Project Type:
Concept Project
Brand Foundations Package
Skincare Brand Identity
The identity balances minimal structure with distinctive details, allowing the brand to feel refined and recognisable while remaining calm and understated.
The visual direction was inspired by coastal landscapes, soft lighting and natural materials. The goal was to create a brand that feels calm, modern and quietly premium.
The final result is a calm, contemporary skincare identity designed to feel premium, trustworthy and timeless across both packaging and digital environments.
Concept project created to demonstrate the Brand Foundations package
The typography balances elegance and readability, combining distinctive serif letterforms with a clean supporting typeface.